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Use this tool to create tracked links to your site's pages as well as external content pages, such as articles about your product/site.

This link can be shortened after it's created, through, or other link tracking/shortening services.

Naming Conventions
GA Property ID Google's UA code, identifying your property in Google Analytics.
External Site URL Any URL, including protocol. For example, "" or "".
Campaign Name This should be a thematic grouping or marketing initiative. For example, an initiative driving traffic to a calculator landing page may be called "blog takeover" across sources.
Source The inventory source for the media. For example, Facebook, Taboola or Twitter.
Medium The inventory source or type. For example, Facebook, MoPub or email.
Content / Ad ID A unique identifier for this ad/creative. Creative assets should be stored internally under the same name.

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